The vehicle wrap industry is a dynamic and ever changing one, with new colours, designs and styles of wrapping emerging all the time. And while the latest trends may not be a match with your business now, trends have a way of filtering into the mainstream, making them more accessible and more affordable.
This is a fun trend that’s becoming more mainstream and it might be a creative way to differentiate your vehicle from the competition. Go faster stripes, muscle car styling and even the tribal graphics made popular by the Ford Focus are being seen on different vehicles.
Single colour wraps are giving way to colour changing wraps, pear finishes and even chrome – the kinds of finishes that are virtually impossible to achieve with a respray, but look sensational when achieved with vinyl wrap.
Matte finishes are most popular of all, giving what could be seen as garish a real subtlety and sophistication. Strategically designed to highlight curves and body detailing, these colour shifting wraps can look sensational. If your business is fashion or beauty related, this kind of wrap effect will certainly get you noticed.
Love the look of carbon fibre on high-end race cars? That look can be yours with affordable vinyl. This type of vehicle livery can add a huge amount of interest to your car graphics and can even be specific to your business – imagine wrapping your car in planks of ‘wood’ if you’re a carpenter.
Brushed metal, steel rivets, even leather, these are all textures that are being seen on vehicles and they can make a massive visual impact. There’s a texture to suit the image you want to project, whether that’s strong and tough or green and leafy!
Design and installation is critical
Texture, colour effects and even classic symbols all look better if they’re properly designed and installed. If you want to incorporate these elements into your vehicle livery, then work with a professional designer for best effect.
Design elements can be tricky to handle across the bodywork of a vehicle. That’s where your designer, with their knowledge of bodywork, marketing and design, can create a wrap that uses those elements for maximum impact. It’s easy to overwhelm your message with clever vinyl effects – a designer will help you take a step back and get it just right, with a less is more approach.
Once you’ve nailed the design, then high quality installation really delivers the goods when it comes to offering the longest lifespan possible. That in turn will maximise your return on investment and keep your unique and eye-catching design on the road for longer.
Leave your vehicle livery to us
At The Sussex Sign Company, our team of designers and installers offers a full spectrum service that maximises ROI and delivers your key messages with style and clarity. Contact us today and we’ll help you create vehicle livery that gets your East Sussex business noticed, whether your vehicles are parked up or on the road.