New concept in LED Lighting

Wandlite have launched a new LED light model, which has the ability to offer 360 degree tube lighting. The product is waterproof, durable and long lasting.

In the past, there has been a tendency for LED manufacturers to focus on the capabilities of the light, rather than the design elements. However, with the new Wandlite, it remains visually attractive as well as practical. The LED tape has been spiral wound along the tube to better direct the light.

This new LED light is extremely energy efficient. It uses 12v or power, but only takes up 1.2 amps of energy per metre. It can be used where there is no direct electrical supply, including outdoor and temporary settings. In these cases, the light can be used with a rechargeable battery, solar panel, car battery or cigarette lighter.

The Wandlite is available in a range of lengths, from 800mm to 2000mm. They can be used to independently or a number of tubes can be connected together to create a longer length. It can also be produced in a range of colours to meet customer needs.

Here at The Sussex Sign Company we can offer a range of illuminated signs to suit the requirements of our customers.

Important workshops to be held at SDUK 2014

The British Sign and Graphics Association (BSGA) has announced that it will hold two workshops a day at this year’s Sign and Digital UK event. These will focus on key areas for the industry, to keep companies up to date on legal issues

Signage businesses are often busy with the day to day running of their company. This means that legislation and planning amendments can get overlooked. However, they can have a significant effect on a business and ignoring them could be costly. The industry needs to ensure they’re aware of the implications of any changes and the impact they have on their business. These workshops will provide companies with a concise forum to bring themselves up to date.

One of the workshops will examine signage design and construction standards. It will pay particular attention to the new European standards and the implications of these for the UK industry. The second workshop will focus on planning regulations, especially in light of the changes regarding signage maintenance and warranties.

Here at The Sussex Sign Company we keep ourselves a-breadth of any developments within the industry, ensuring we understand the implications for our customers of any legal changes.

Investment key to future proofing a business

The economic downturn has led many businesses to reduce the amount of money they invest in their company. However, with glimmers of hope starting to appear, investment could be a way of ensuring a business is set for the future. Technology vital for the future One of the best investments a signage company can make is in the technology they use. This is developing all the time, with machines producing higher quality prints at a faster pace than before. With financial constraints still affecting companies, it’s important to look at exactly where investment would be best directed. Companies should take a wider approach and look at specific parts of the business that could benefit from investment and where the greatest rewards would be felt. By targeting funds in the right areas, businesses will be best placed to grow in the future. Bringing in new machines, such as the latest printers, will allow businesses to increase their capacity and attract new customers with a wider range of services. Here at The Sussex Sign Company we’re constantly evaluating the market to ensure we invest in the machines that will service our existing and new customers in the right way.

Create a greater impact with built-up signage

The creation of 3D signage, where the words and images are raised up, is becoming more popular. This allows sign makers to make a greater impact and produce a clean appearance. The advances in materials and technology mean that they can design something that goes further than an average 2D sign. There are some additional considerations to be taken into account when designing this type of sign. They will need to think about the overall design, the budget, durability, how long the sign will be up for and any installation issues. Location is also crucial to the finished look of the sign: the style of a sign that’s positioned high up won’t be the same as one that is at eye level. Built-up signage can be used in a number of different circumstances, where a customer wants to really make people take notice. The words or graphics can even appear to just float against the wall, without any obvious signs of fixings. Specialist lighting techniques are also making more daring styles achievable. Here at The Sussex Sign Company we use a range of materials and techniques, in order to achieve the desired look for all our customers.

Traditional signage undergoing resurgence

As more businesses look to stand out from the crowd and create their own unique identity, there has been an increased demand for signs that have a more traditional look and feel.

One of the growing trends in the signage industry is signs that combine both old and new, such as modern fonts mixed with old fashioned artwork. This enables businesses to do something different from other brands, without taking away the relevance of their offering for the modern consumer. This growth has even eclipsed the recession and the ensuing downturn on Britain’s high streets.

These modern signs with a traditional twist create a feeling of quality, that many brands are crying out for. They may look like their older counterparts, but they come without any of the issues that beset previous models. Today’s signs still use modern production methods and materials, providing a product that’s resistant to both rust and rot. This makes them more durable than traditional materials, such as wood and metal.

Here at The Sussex Sign Company we work closely with all our customers to create signs to their exact specifications. Our highly skilled manufacturers can work with both modern and traditional methods, to create the best solution.

For example, in this photograph we used the traditional skills of hand painting to replicate the look of a traditional pub, whilst using modern lighting for best effect.

Warning to sign makers following prosecution

The British Sign and Graphics Association (BSGA) has issued a warning to sign makers over essential maintenance, following a successful prosecution by the Health and Safety Executive (HSE).

The prosecution follows an incident five years ago, where a 12m x 3m wooden sign was blown down in strong winds. The structure had become decayed and landed on a pedestrian, causing serious brain injuries. The HSE brought the case against both the owner of the building and the sign maker. The Executive’s case centred on the lack of maintenance of the sign, which was installed over 3 metres above the ground and had been in place for nine years. They both received a heavy fine and were ordered to pay costs.

After the case, the BSGA warned sign makers that maintenance was an essential element of their commitment. The BSGA has drafted an additional clause for the British Standard that covers sign making and installation. This will refer to sign maintenance and has been approved in principle by the BSI.

Here at Sussex Signs we have a strong commitment to health and safety and strive to ensure that all our installations meet current standards and guidelines.

Signage Enforcement Officers: Even Hollywood Isn’t Safe!

Home to the world’s most famous and iconic sign, Hollywood is a symbol of freedom. The spiritual birthplace of the American dream. A place where people head to achieve fame and fortune. The only problem is that signage enforcement officers live there too.

According to Patch, business owners in North Hollywood have been issued with a stark warning by city officials: remove unauthorised signage within 30 days or face a fine. The order was made after inspectors ruled that certain shop front signs were in violation of the area’s municipal code. Size was cited as one of the main reasons why officials wanted the signs to be removed.

Business leaders in Valley Village, North Hollywood, were outraged by the demand, claiming many of the signs had been in place for decades.

Idrea Lippman, owner of a boutique in the area and one of the proprietors cited by the Department of Building and Safety, said: “It’s completely unfair. It’s just wrong how they handled it. The city made a decision that they wanted more revenue.”

Each unauthorised sign will cost up to $1,000 to replace, with the total cost for all firms estimated to be around $35,000.

Here at The Sussex Sign Company, we can only sympathise with the business owners in Valley Village.

Advertising Signage: Less Pro, More Professional

A councillor in East Devon has challenged the local business community in Honiton to alter the character and appearance of advertising signs in the area. Councillor John O’Leary drew attention to a number of signs that greet shoppers entering Lace Walk Shopping Centre.

The councillor said: “We need to work more closely with businesses on what is acceptable and not acceptable. Some of the signs are terrible. Lace Walk looks like a brothel entrance.”

Councillor O’Leary suggested that the unsightly signage may be a consequence of the type of buildings in the area.

He added: “Because it [Lace Walk Shopping Centre] is not a listed building, they [the owners] can do what they like. We have got to do something to help businesses in Honiton. Businesses are closing and what we are going to be left with is charity shops, coffee shops and betting shops.”

The district councillor for East Devon did not clarify why he expected betting, coffee and charity shops to survive the crisis.

Here at The Sussex Sign Company, we agree that inappropriate signage is a problem in many parts of the UK. Whether businesses close as a result of unsuitable signage is questionable, however. We always make an effort to create signs that are both tasteful and eye-catching”.

Shop Owner in Stafford Ordered to Remove Decades-Old Signs

The owner of a plumbing parts store in Stafford has spoken of his dismay, after the local council informed him that two signs installed on the exterior of his shop would have to be removed, unless planning permission is granted. Both signs have been in place for more than twenty years.

Andy Wheeler, who established Plumbits in 1984, claims Stafford Borough Council informed him that the advertising signs on his store are too large. Without being granted planning permission, the council argued, Mr Wheeler would have no choice but to remove the signs.

Mr Wheeler said: “There are shops closing down in Stafford at a rate of around two a week and they’re wasting their time doing this. It’s uncalled for.”

The shop owner added that he is concerned about the cost of applying for planning permission and potentially having to remove the signs, at a time when firms throughout Stafford are struggling. When contacted by the Express and Star, Stafford Borough Council refused to comment.

Here at The Sussex Sign Company, we sympathise with Mr Wheeler, not least because shop signage is integral to the success of any high-street business. Our firm produces all kinds of signs for private and commercial use, including large and small shop signs.

Farmer Vents Frustration Over Signage Ruling

A farmer in Lathom, Lancashire, has spoken out after planning officials rejected an appeal to install advertising signs on a stretch of Green Belt land.

Roger Webster erected three signs on private land near Hall Lane in Lathom. Each sign was affixed to a five-metre-high poll and advertised his retail business, Taylors Farm Shop. Mr Webster received a letter from the council informing him that the signs had to be removed because planning permission had not been granted. The farmer and shop owner subsequently applied for planning permission, but his application was rejected.

Planning officials cited the “excessive number, height and design” of the signs, which were deemed to have a “negative impact upon the visual appearance of this part of the Green Belt.”

Arguing that every business ought to have the right to advertise its services on private land, Mr Webster appealed the decision, but the council refused to change its position.

Mr Webster said: “I just think it’s a bit of a joke. There have been complaints about the garage too, but the council have decided their signs are OK.”

Here at The Sussex Sign Company, we sympathise with Mr Webster. Advertising is necessary for all businesses and roadside signage provides an effective means of communicating with potential customers.