| Advertising on vehicles or vehicle livery as it is known in the trade, can be the most cost effective form of advertising you can buy. Especially when it is seen by thousands of people on a daily basis. That said vehicle livery could take many forms, from a simple name on the side of your vehicle to a full vehicle wrap. Wrapping a vehicle is the latest in vehicle sign writing and basically it is exactly what it says it is. A vehicle that is completely covered in a very high quality fully conformable vinyl film, which is printed with a superb design, that promotes your company. This product not only gives your company maximum exposure but it also protects the vehicle so when it has to go back to the leasing company or you wish to sell the vehicle, you only need to remove the vinyl & you are left with a vehicle who's bodywork is in pristine condition. This means the residual value of the vehicle is kept high. As far as costs are concerned, we like to compare it with an advert in the yellow pages. A great deal of companies will happily spend two-three thousand pounds a year on yellow pages adverts with absolutely no guarantee that anyone will ever see the advert unless they actually open the book on your page. That's £58 per week over a four-year period! If you have your vehicle wrapped the cost is only around £1500 and will last around three years, that is an investment of just over £1 per day for maximum exposure & a guarantee your company name will be seen by hundreds of thousands of people over that time. You may even park next to the M.D. of the company you have been trying to get into for years. Just think of the effect! |